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October 1st and 2nd | From 9 AM to 6 PM
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HIS 2025 HAS EVOLVED: NEW STAGES FOR A BROADER INDUSTRY PERSPECTIVE
Innovation is at the core of the Healthcare Innovation Show, and in 2025, we have redesigned our stages to provide an even more strategic experience, fully aligned with industry transformations.
Now, content is organized in a more accessible and targeted way, better reflecting the dynamics of the healthcare ecosystem.
With this evolution, the event expands the scope of discussions, strengthens strategic connections, and offers a comprehensive view of innovation, technology, management, and key trends shaping the present and future of healthcare.
Get ready for an even more immersive and connected experience!
KEYNOTE SPEAKER
Marcelo Tas at HIS? But what does he have to do with health? Everything, when we talk about innovation, creativity, and transformation. A communicator and educator, Tas is a reference in exploring the frontiers of language and technology. Creator of iconic characters and projects such as Ernesto Varela, Rá-Tim-Bum, and CQC, he also works in education with initiatives like Telecurso and projects for the Museum of Tomorrow. With almost 10 million followers on social media, he hosts "Provoca" and is a commentator for Jornal da Cultura, as well as a member of I2AI and the Osesp Foundation. Get ready for a talk that goes beyond the obvious — and essential for those who want to think differently about the future of health.
Lecture topic: Innovation: Creativity in the Digital Age
Gil Giardelli is a professor, writer, speaker, and specialist in innovation and artificial intelligence. With over 27 years of experience, he has taught as a guest lecturer at renowned institutions such as Stanford and MIT, and has delivered more than 1,500 lectures, including TEDx talks. He is the author of books on technology and digital transformation, such as Thinking the Unthinkable. Gil is also the co-founder of 5 ERA, focused on digital strategies, and serves as an advisor to several companies. He has received awards for his contributions to innovation and is a member of AIFOD, affiliated with the UN, promoting sustainable development through AI.
Tanel Tera is Head of the e-Services Management Department at the Health and Welfare Information Systems Centre in Tallinn, Estonia, since September 2019. He oversees the development of digital services in the areas of health, social security, data, and labor, leading a team of 130 specialists. With a degree in IT Systems Administration from Kehtna School of Economics and Technology, Tanel is an experienced leader in the digital transformation of Estonia's health and welfare sector.
Talk Topic: The Future Has Arrived: Lessons from Estonia, the World’s Most Digital Nation, to Transform Healthcare
*Lecture accessible to Congress and Executive Pass holders; Simultaneous translation in portuguese will be provided.
Macro topics of the healthcare ecosystem: trends, relationships between stakeholders, regulations, and innovations.
Target audience: Leaders in the supplementary health sector, directors, administrative and strategic managers, marketing professionals and HR.
Debates how to turn data into value within healthcare organizations, addressing topics such as agile BI, governance, and security. Speakers present case studies that showcase performance improvements and more assertive decision-making.
Target Audience: CIOs, CDOs, CTOs, Business Leaders, Governance Professionals, BI Analysts and Data Scientists, Digital Transformation Leaders.
Innovations in management, processes, technology, healthcare, personnel in the public sector, and the adoption of new medical technologies.
Target audience: Public sector managers, clinical directors, and technology professionals working in the public healthcare sector.
With a focus on patient experience and clinical management, this stage explores how technology is transforming the care journey by promoting personalization, efficiency, and stronger connections between professionals and patients — always with humanization as a core principle.
Target Audience: Health managers; Technology professionals; Clinical leaders; UX/CX specialists; Patient journey coordinators; Nursing professionals; Healthcare institution executives; Clinical and medical directors; Medical informatics specialists and CMIOs; Clinical data managers; Oncologists; IT professionals; Care quality coordinators; Clinical researchers.
Discusses the protection of data and critical infrastructures in healthcare in the face of rising cyberattacks. Aimed at leaders and managers, it provides strategic insights to strengthen digital security, ensure service continuity, and maintain trust in an increasingly threatening environment.
Target Audience: CISOs, IT Managers, Compliance Directors, Executives responsible for protecting digital assets, Information Security Specialists, Risk Managers, Data Protection Professionals.
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